What makes us

Our Story

Think Jam powers the world’s top entertainment properties and brands through digital strategy, creative storytelling, and social innovation. We build and retain digital audiences, creating thriving communities, new revenue opportunities, and pioneering the way fans, creators and IP holders collaborate to create value. At Think Jam, we like to consider ourselves the fans behind the fandoms. We genuinely love what we do – entertain audiences and tell the best stories.

Founded in 2004 by entrepreneur and Harvard Business School alumnus, Daniel Robey, Think Jam is a fast-growing global agency with teams in the UK and USA, harnessing data, award-winning content and smart communications strategy to power more than 5,000 marketing campaigns. Think Jam is an agency at the heart of the ‘Entertainment Age.’

Clients who trust us include Disney, HBO, Viacom, Sony, Warner Bros, Netflix, Unilever Prestige, and Universal Pictures, among many others.


Our experienced team are embedded on some of the largest fandom franchises on the planet, whether it be the wizards, agents, dragons, superheroes, Jedis, vampires… or even talking dogs and bears. You name the moment. The chances are, we were there. Together, we have launched, captivated, surprised, travelled, laughed, cried, and built some of the biggest movie and TV franchise fandoms on the planet, one fan at a time; all powered by thoughtful digital strategy, in-depth insights and best-in-class execution.

Some current franchise accounts include Warner Bros. (Warner Bros Consumer Products), Viacom (Blues Clues, Paw Patrol), BBC Studios (Bluey), and Unilever Prestige (AOR for Storytelling).

Blue's Clues
Peppa Pig
Paw Patrol
Wizarding World
The Hobbit


Think Jam connects audiences with entertainment brands, and with brands that want to entertain. We have delivered thousands of entertainment campaigns across the theatrical, home entertainment, television and streaming landscape and gaming.

Our campaign teams are highly creative and nimble, focussed on how to solve complex problems, create the most impact, and execute big creative concepts from publicity, paid and organic social and community engagement, through to influencer activations and content creation.

We love a challenge and love, even more, to hear we’ve solved it.


As experts in entertainment and the digital landscape, our development team proactively consistently drives ideation, innovation and IP development for clients with problems to solve. Most recently our development team have launched a ground-breaking new global content localization tool and company, ReMake, who already call Unilever, King and Paramount clients, as well as developing new owned IP formats for both TikTok and Snapchat.

Our team keeps one eye on the future, and have been carefully monitoring the shifts and cultural changes around the metaverse and all it’s connected friends. While the space is still relatively new, we see huge potential for growth amongst our high value franchise clients – as well as the risk potential to engage in the wrong areas – and as a result, we have launched a new dedicated consultation service, Jam3.

Whether you’re looking to explore the potentials of NFTs and smart contracts or build new worlds and experiences in the metaverse – we’ve assembled the critical skills, creativity, and acumen to explore the boundless opportunities of web3 to launch your IP into new areas of growth, revenue, and innovation.

Recent projects have included launching a virtual crypto-art gallery, creating an NFT collection for high profile individuals, and consultancy work with a number of entertainment clients on their NFT and metaverse strategies.

Click here to find out more about our JAM3 initiative.


Over nearly two decades, Think Jam has built up a wealth of experience delivering impactful media campaigns for some of the biggest entertainment entities in the world. Whether it’s creating a domestic campaign, producing a master toolkit or localising for dozens of international markets, our dedicated media team scales up or down to rise to the challenge.

The team works directly with local markets, media buyers, publishers, ad servers and any other third parties, to act as a single point of contact on behalf of our client. As trusted brand guardians Think Jam understands the importance of quality work that’s delivered at speed and in the most cost-effective way.

Notably, we recently completed the creative, production and versioning for all of HBO’s Emmy and Oscar Campaigns. Click here to see some of the great work we have done for clients such as HBO, Netflix and 20th Century Studios.

Our Clients

All these clients trust us, wouldn’t you?
BBC Studios
Unilever Prestige
Warner Brothers
Wizarding World

Client feedback.

“I would like to send a huge THANK YOU to… your entire team. It was awesome to see it all come to life. ” Hewlett Packard Enterprise

“The team is creative, resourceful and responsive and always deliver great results.” Sony

“The Authenticity behind the passion is what makes Think Jam stand out” HBO

“Really impressed with the quality of work, turnaround times and agility to last minute changes” PlayStation

“You all did such a wonderful job, I can’t thank you enough!” Stanley Kubrick Estate


Don’t just take our word for it…

Best Online Advertising – The Serpent

World Trailer Awards

Branded Entertainment and Content (Bronze) – Mission Impossible – Fallout

Clio Entertainment Award

Best Online Video – Mission: Impossible – Fallout

IAC Award

Deadpool 2

YouTube Works

Branded Content – Entertainment (Bronze) – Archer

The Telly Awards

People’s Webby Award (Finalist) – Deadpool

Webby Awards

Best Companies – One To Watch

Best Companies

Social Media Team of the Year – Finalist

The Drum Social Buzz Awards

Best Social Photography – Stanley Kubrick

The Lovie Awards

Best OOH – Entertainmment: Trolls Media Post

Digital Out of Home Awards

Industry: Best In Entertainment Winner – Deadpool (US)

The Shorty Awards

Best Entertainment Rich Media Online Campaign – Trolls

IAC Award

Best Social Event – ITV’s Victoria Premiere

The Drum Social Buzz Awards

Outstanding Rich Media Online Ad – The Man From U.N.C.L.E

IAC Awards

Best Entertainment Rich Media Online Ad, Best Of Show Rich Media Online Ad – Mad Max: Fury Road

The IAC Awards

Banners & Rich Media Advertising (Bronze) – Wrath of the Titans, The Hollywood Reporter

Key Art Awards

Social Strategy (Bronze) – Paddington

The Lovie Awards

Best Social Campaign (Shortlisted) – Paddington

UK Social Media Communications Award

Social Strategy (shortlist) – Insurgent

The Festival Marketing Awards

Outstanding Website – Sherlock Holmes: Game of Shadows

The IAC Awards

People’s Choice Award – Avatar DVD Release

The Mediamind Awards

Gold for Global Website – Fantastic Mr. Fox

The Communicator Awards

Silver for Media Campaign – Ice Age: Dawn of Dinosaurs

The Communicator Awards

Special Event (Gold) – Carrie Blood Dump – Press

The MarCom Awards

Online PR Campaign of the Year – Dawn of the Planet of the Apes

The Screen Awards

Creative Initiative of the Year – Paranormal Activity

British Video Association Awards

Online Advertising Creativity: Homepage Takeover – Predators


Online Campaign of the Year – Four Lions

The Screen Awards

Gold for Global Website – Live Free of Die Hard (Die Hard 4.0)

The W3 Awards

Online Placement (Gold) – The Secret Life of Walter Mitty – “Word of the Day”

The MarCom Awards


Our Work

18 Years of Legacy & Experience
5000+ Campaigns
50+ Awards

Don't get left behind