Who it's for
What we did
How we did it
- Partnered with parent/family-focused bloggers with a highly engaged social following, focusing on Pinterest.
- Identified and encouraged creative strengths of each participant including video, photography, and DIY.
- Extended the conversation and coverage through a tiered delivery schedule and roll-out plan.
- Worked alongside Fox Home Ent and DreamWorks digital teams for amplified social support on official channels.
- 7 days Anticipation content.
- 1m+ influencer reach.
- 7m Twitter impressions.
- Exceeded anticipated HE sales.
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?