The Sense of an Ending

Publicity, Influencers


Who it's for


What we did

  • Talent interviews.
  • Books on the underground.
  • Exclusive influencer screening.
  • SAGA UK Partnership.
  • Exclusive feature.

How we did it

  • with 45+ ABC1 adults, literary fans, and 25-44 ABC1 Indie Cinema fans.
  • Amplified the pedigree of the fantastic cast & filmmakers; Academy Award®-winner Jim Broadbent, Charlotte Rampling, Michelle Dockery, and acclaimed director Ritesh Batra.
  • Highlighted the key themes from the film in engaging comms; life, the power of memory, love, and forgiveness.
  • Utilised the awareness and positive sentiment toward the book’s author, Julian Barnes.
  • Placed high profile talent interviews with: THE PENGUIN PODCAST, TIME OUT, HEY U GUYS, YAHOO MOVIES UK, THE LONDON ECONOMIC, AOL, MSN, DESIBLITZ, and THE EVENING STANDARD ONLINE.
  • Placed exclusive film clips with THE TELEGRAPH and THE EXPRESS
  • Managed a brilliantly engaging activation with BOOKS ON THE UNDERGROUND that drove social media commentary and linked the film to the Man-Booker prize winning novel.
  • Hosted a unique screening event was hosted at The Soho Hotel with high-profile book bloggers and Literary Influencers, which included a post-screening discussion securing coverage with 10 key literary influencers.
  • Managed a unique social media activation positioned with SAGA UK Facebook & Twitter asking fans to submit one piece of advice that they would give their 21 year-old-self if they could travel back in time. Also featured submissions from key UK based talent.
  • Launched an exclusive feature on the ‘Science of Memory’ placed with THE HUFFINGTON POST.
  • Secured editorial features with GAMES RADAR, FEMALE FIRST, and PRETTY LITTLE MEMOIRS.
  • Promoted the film on social media across OXFORD UNIVERSITY TWITTER and FACEBOOK – the university Julian Barnes attended

Trailer


Get in touch

Do you want us to create an award-winning, global campaign for you?

Contact ellie.graham@thinkjam.com.

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