THE SECRET LIFE OF PETS 2

Social


Who it's for


What we did

Sourced the best pet videos on the internet.
Tactical community engagement across social.

How we did it

  • Liaised directly with global content creators, 3rd parties and the general public to secure use rights
  • Footage was edited by Universal into a series of clips for a variety of media, with voice over recorded especially by talent
  • Live tactical community engagement throughout key hero programming, Britain's Got Talent and The Voice, drove 11.4m reach and 411k engagements
  • Created a set of tactical Easter Egg Instagram stories, engaging the broader animation fans highlighting cross overs in Illumination titles

Trailer


work in action


Get in touch

Do you want us to create an award-winning, global campaign for you?

Contact rory.hallam@thinkjam.com@thinkjam.com.

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Our Work

Over 3000 campaigns
50+ awards
Global capabilities
Marketing specialists

Don't get left behind