The Invisible Man & The Hunt: Virtual Screening Parties
Publicity
Who it's for
What we did
- Publicity.
- Virtual Event.
- Influencer Marketing.
How we did it
- Worked with Universal Pictures across strategy and execution for a series of virtual watch events for the Premium VOD releases with different partners and influencers
- Negotiate hosts, editorial partners and participants for each
- Report on trends, stats and full campaign analysis after each event
- Notable stats include:
- #TheHuntMovieAtHome on Twitter hit #48 in the US, #24 in Los Angeles with 996 Tweets and 290 participants for the film’s release day
-
- #TheInvisibleManAtHome hashtag trended #41 Worldwide, #15 in the US, #22 in New York and stayed #1 in Los Angeles for the majority of the ‘opening night’ viewing. There were over 2800 Tweets and 875 participants.
Trailer
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact mandy.rodgers@thinkjam.com.
