The Burnt Orange Heresy

Partnerships, Publicity, Influencers


Who it's for


What we did

  • Publicity.
  • Influencer Marketing.
  • Partnerships.
  • Digital Event.

How we did it

  • Host a virtual event for Gen X and Millennial influencers capitalizing on the film’s picturesque italian setting
  • Partner with Yaymaker, a Los Angeles based paint night company, to create a movie-themed virtual paint night for press and influencers
  • Participants given a special paint kit to recreate the landscape Lake Como in burnt orange tones alongside the instruction by an artist via Zoom
  • Event generated 200k social impressions

Trailer


work in action


Get in touch

Do you want us to create an award-winning, global campaign for you?

Contact mandy.rodgers@thinkjam.com.

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Our Work

15 Years of Legacy & Experience
5000+ Campaigns
50+ Awards

Don't get left behind