The Broken Hearts Gallery
Publicity, Influencers
Who it's for
What we did
- Publicity.
- Influencer marketing.
How we did it
- Create heart-shaped pinatas filled with candy and branded promo items and sent to female lifestyle influencers to break and capture engaging content to share with Millennial and Gen Z followers
- Partner with Entertainment Weekly, influencers and film talent to host a Twitter Watch Party
- Gifted participating influencers with custom branded movie-night-at-home kits
- #BrokenHeartsWatchParty was the #1 trending hashtag in California during Twitter party
- 4M+ media impressions
Trailer
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact mandy.rodgers@thinkjam.com.