The Angry Birds Movie 2

Publicity, Influencers


Who it's for


What we did

  • Bubblewrap waffle partnership.
  • Angry Birds 2 piñata gifts.
  • Emma Bunton screening.
  • Entertainment and parent coverage.

How we did it

  • Utilised junket time with producer John Cohen and Jason Sudeikis
  • Arranged a brand partnership with ice cream connoisseurs Bubblewrap Waffle, creating a bespoke Angry Birds ice cream which was sold during the release weekend. On the day of release the Red costume character helped to promote the ice cream and a 100 ice-cream giveaway
  • Held an exclusive screening for Spice Girl and Angry Birds fan Emma Bunton
  • Sent influencers to enjoy Angry Birds Land at Thorpe Park Resort
  • Gifted influencers with a fun Angry Birds themed piñata filled with treats to celebrate day of release
  • Placed a sponsored feature themed around the film’s ‘Frenemies’ angle 
  • Secured coverage with target entertainment and parenting outlets such as Flickering Myth, HeyUGuys, Hot Corn, Kidzcoolit, FQ Magazine and Nat Geo Kids
  • Worked with influencers, Laura Dove, Emma Walker, Farouk James, The Curious Mummy, Amazing Arabella, JD Supercar Kid, In The Playroom and ET Speaks From Home

Trailer


work in action


Get in touch

Do you want us to create an award-winning, global campaign for you?

Contact rebecca.whitmore@thinkjam.com.

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Our Work

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