T2: Trainspotting
Social, Publicity
Who it's for
What we did
- Publicity.
- Social.
How we did it
- Crafted a multifaceted campaign that maximised talent availability and the film’s heritage.
- Partnered with Irn-Bru to create desirable bespoke character bottles of the iconic drink And generate playful conversation between the film’s page and their own.
- Worked with National and Scottish press for interviews and and featurettes.
- Centred around talent, locations and the film’s era.
- Engaged with facebook fans through Live votes, live talent assets and exclusive, unseen content.
- Extensive multimedia coverage.
- 100k engagements.
- 2M+ reach.
Trailer
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact clientservices@thinkjam.com.