Sony Pictures YouTube Channel Kids Zone
Publicity, Influencers
Who it's for
What we did
- Publicity.
- Influencer Marketing.
How we did it
- Promoted the launch of Sony Pictures new interactive YouTube Channel - Kids Zone.
- Implemented an evergreen strategy to continue coverage across editorial, influencer and blogger coverage.
- Secured and negotiated with celeb mom influencers and parenting bloggers.
- Notable stats include:
- Enlisted a combination of 12 influencers and parenting bloggers.
- Secured mainstream media outlets including NPR, IMDB, SYFY, Mom.com and more.
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact mandy.rodgers@thinkjam.com.
