Poltergeist

Social, Publicity


Who it's for


What we did

  • VUE Prank
  • 50,000 YouTube Views
  • 66K Engagements
  • 1.8M Impressions
  • High Profile Coverage

How we did it

  • Partnered with exhibitor Vue Cinemas, setting up a filmed a prank where cinemagoers were unexpectedly met by the film’s iconic clown in the bathroom of Vue’s Piccadilly cinema, with the resulting footage edited and syndicated to sites.
  • Achieved coverage on high profile media sites including The Metro, Digital Spy, MTV, Virgin and Games Radar.
  • Ensured the hashtag #WhatScaresYou ran on key TV spots, where fans were challenged to watch and Retweet a haunting clip for their chance to win a high-value tech bundle.

Trailer


work in action


Get in touch

Do you want us to create an award-winning, global campaign for you?

Contact ellie.graham@thinkjam.com.

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Our Work

Over 3000 campaigns
50+ awards
Global capabilities
Marketing specialists

Don't get left behind