Paramount Summer Camp

Influencers


Who it's for


What we did

  • Influencer Marketing.

How we did it

  • Celebrate the films of Paramount Pictures during the summer of 2020 with national safer at home orders in place
  • Launch a digital Paramount Summer Camp, an influencer program to promote at-home family activities supported by Paramount’s massive film catalogue
  • Collaborate with influencers to host different activations featuring various themes including a backyard movie night, delicious summer recipes, branded DIY crafts and at-home exercise routines inspired by classic films like The Nutty Professor, Charlotte’s Web, School of Rock and more
  • 2M social reach
  • 895K impressions

work in action


Get in touch

Do you want us to create an award-winning, global campaign for you?

Contact mandy.rodgers@thinkjam.com.

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Our Work

15 Years of Legacy & Experience
5000+ Campaigns
50+ Awards

Don't get left behind