Mary Poppins Returns
Publicity
Who it's for
What we did
- Publicity.
How we did it
- Hosted 45 press and bloggers at a bonus showcase screening and press day with director Rob Marshall
- Distributed 3 tentpole mailers to 60 different bloggers focusing on key themes from the film as well as the original novels
- Capitalized on below-the-line talent for additional interview coverage with Disney bloggers and mainstream press
- 26M+ media impressions from print and broadcast coverage
- 149M impressions from exclusive content debuts
- Blogger activities generated 2.5M+ impressions
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact mandy.rodgers@thinkjam.com.
