Hook
Publicity
Who it's for
What we did
- Publicity.
- Digital Watch Party.
- Editorial Partnership.
- Talent & Influencer Marketing.
How we did it
- Partnered with Nerdist for a HOOK digital watch party.
- Brought Hook star Dante Basco (Rufio) on board to engage fans with commentary & behind the scenes insights.
- Enlisted 15+ additional family bloggers and influencers to tweet along and promote.
- Garnered over 900 individual Twitter participants, becoming a Twitter Moment and trending at #6 in LA.
- The Nerdist hashtag #NerdistFromHome earned an estimated reach of 4 Million and 9 Million potential Impressions on Twitter for our party.
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact mandy.rodgers@thinkjam.com.
