Home: Event Partnership
Social, Influencers
Who it's for
What we did
- 1 Key Initiative.
- 16 Influencers.
- 9.1M Twitter Impressions.
- 304 Twitter Mentions.
How we did it
- Created buzz and positive word-of-mouth around the US Blu-ray and DVD release of DreamWorks Animation’s Home with influencers in the family and parenting space.
- Partnered with the popular ceramics painting studio Color Me Mine to create an event on National Parents Day which coincided with the film’s home entertainment launch.
- Secured sixteen Los Angeles-based parenting bloggers and influencers, inviting them to bring their families to the Color Me Mine studio to enjoy a fun morning of breakfast, one-on-one time with the film’s director, drawing lessons from DreamWorks Animation’s head of character animation and photo opportunities with the film’s star “Oh.”
Trailer
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact stella.ferguson@thinkjam.com.
