Hell or High Water


Who it's for

What we did

  • Publicity.

How we did it

  • Dialed up the film’s Southern States setting through a restaurant partnership with Big Easy Bar.B.Q & Lobstershack restaurant in London.
  • Commissioned artist Maria Inclan-Suarez Soignie to deliver a series of five minimalist artworks based around classic Jeff Bridges characters, both static and as a GIF, which ran with the BFI to celebrate day of release.
  • Used experts and non-talent interviews to explore the themes of the film for special features, and leverage assets and talent acclaim for additional editorial.
  • Secured an interview feature with a reformed bank robber, discussing the film’s depiction of bank robbery with the Independent.


work in action

Get in touch

Do you want us to create an award-winning, global campaign for you?

Contact clientteam@thinkjam.com.


Our Work

15 Years of Legacy & Experience
5000+ Campaigns
50+ Awards

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