HBO Asian Pacific American Visionaries

Influencers


Who it's for


What we did

  • Influencer Marketing.

How we did it

  • Supported the digital premiere of the top shorts from HBO’s APA Visionaries competition with a custom gift box with items from APA-owned small businesses to enhance their at-home viewing of the event
  • Curated a list of top talent, influencers and press in the Asian American community to amplify the digital event
  • Negotiated payment and messaging with high-profile influencers to guarantee coverage in line with the theme of uplifting Asian American perspectives and diversity in film, with a total potential reach of over 5.4 million across Instagram and Twitter
  • Garnered social coverage from additional earned influencers with a potential reach of  4.6 million across Instagram and Twitter

work in action


Get in touch

Do you want us to create an award-winning, global campaign for you?

Contact mandy.rodgers@thinkjam.com.

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Our Work

15 Years of Legacy & Experience
5000+ Campaigns
50+ Awards

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