Ford V Ferrari
Experiential, Publicity
Who it's for
What we did
- Publicity.
- Experiential.
- Influencer Marketing.
How we did it
- Executed The Perfect Lap Tour--a series of coast-to-coast press, influencer and fan events--that won the of 2020 PRism Award for Events & Observances: Sports & Entertainment
- Engage consumers in their natural environments with activations at various car rallies and auto shows
- Leverage car influencers, auto press and film press for a VIP experience at an auto race
- Place exclusive content with automobile/sports and mainstream entertainment online outlets
- 81M+ impressions
- 30k+ consumers reached live at in-person events
- 100+ online and broadcast editorial pieces
Trailer
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact stella.ferguson@thinkjam.com.
