Ferdinand
Social, Publicity, Influencers
Who it's for
What we did
- 2 key partnerships.
- 23 influencers.
- 14.5m impressions.
- 660 mentions.
How we did it
- Partnered with the founder of The Kindness Rocks Project for a “Random Acts of Kindness Day” initiative.
- Engaged with twelve multicultural parenting/lifestyle influencers to promote the activation to their followers.
- Enlisted eleven influencers (including one hedgehog) to help celebrate “Plant a Flower Day”.
- Encouraged the use of Ferdinand-branded gardening supplies to create custom content for their social channels; primarily across Instagram.
Trailer
work in action
- Key Social Media Links
- Kindness Rocks Instagram
- Plant a Flower Day
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact stella.ferguson@thinkjam.com.
