Who it's for
What we did
- Branded promo kits.
- Horror press & influencers.
- 1.2M reach.
- 12% Instagram growth.
- 22% Twitter growth.
How we did it
- Capitalised on ‘Crank’ as a character and their newest film release, Don’t Leave Home, to generate social awareness for the new Cranked Up brand.
- Created a promo kit including a branded box, rosary beads, phone ring, mouse pad, still images of Crank as favorite horror icons and a DVD of Don’t Leave Home.
- Delivered 25 promo kits to horror press and influencers.
- Secured horror press and influencers including Dread Central, Elly Cat, Wicked Horror, Daily Dead and more.