Ad Astra
Social, Publicity
Who it's for
What we did
- Publicity.
- Social.
How we did it
- Planned a full experiential day for invited press and influencers with activities including a moon rover ride on one of film’s specially fit custom vehicles, G-Shock machine ride, private tour of Spaceport American and a panel conversation with Astronauts Leland Melvin & Ellen Ochoa as well as Former NASA Engineer/Ad Astra Technical Consultant Robert Yowell about the future of space travel as presented in the film. Content from the day garnered nearly 5 million impressions and covered by Space.com, Nerdist and Collider, among others.
- Reached out to Mondotees working hand-in-hand with their artist to create a one-of-a-kind poster depicting a key theme of the film. All 250 posters created have sold out.
- Worked with Color Palette Cinema to create a post with one of the film's aesthetically boldest scenes, which received over 25,000 likes.
Trailer
work in action
Get in touch
Do you want us to create an award-winning, global campaign for you?
Contact stella.ferguson@thinkjam.com.
