Abe & Phil’s Last Poker Game
Who it's for
What we did
- 80 Press Hits
- 2B Media Impressions
- Content Exclusives
- Key Site Features
How we did it
- Positioned ‘Abe & Phil’s Last Poker Game’ in the media as the must-see final act for the late and great Oscar-winner, Martin Landau.
- Secured critical reviews across an array of high-reach outlets to increase awareness of upcoming theatrical release.
- Coordinated talent interviews to highlight the unique backstory of the filmmaker and lead actors to further generate interest surrounding the simultaneous theatrical and VOD releases.
- Organised theatrical release panel, Q&A, and reception event with select press in attendance to create noteworthy content.
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